I love coastal style. Stripes are my favourite – no matter how many stripey tops I own, I can always justify buying more. I’m also a big fan of boat shoes – a key wardrobe staple for seaside living. But the great thing about coastal style is that it’s not restricted to days spent by the sea; it works anywhere for anyone. In fact, for my 30-something friends and I who aren’t into high fashion, coastal style is pretty much our uniform – stripes, denim, pastels, greys, whites, chunky knits and the odd brighter colour infusion (who doesn’t love wearing yellow from time to time?).
Therefore as part of my coastal lifestyle blog, I’ve decided to start blogging more on the style front with this – The Coastal Edit. These posts will be an edit of coastal style, selected from boutiques & shops based in coastal locations, brands that are seaside inspired and pieces from other brands that have a coastal feel. I’m starting out with style, but hope to include home and art & design offerings too in time. I’m also hoping to channel overall coastal vibes, as opposed to pure seaside novelty – but there will of course be exceptions, who doesn’t love a palm tree print?!
I hope you enjoy The Coastal Edit – and if you have any thoughts please let me know; I’d love to hear from you.
For this, the first edition of The Coastal Edit, I’ve decided to feature a coastal designer local to me – Brighton based Sugarhill Boutique which was founded in 2006 by Aleks Pzedpelska. From its Brighton studios a small, talented team dedicate themselves to creating flattering easy to wear pieces that are perfect for seaside living. While the brand offers a range of fun prints, there’s a definite coastal influence as a result of its seaside location – which made Sugarhill Boutique an ideal feature for The Coastal Edit.
You can check out its range online – it has a great recently redesigned website (they also offer 10% off to first timers) or you can visit the outlet store in Brighton or boutique in Clarks Village; a selection of pieces are also stocked in independent boutiques and at John Lewis and House of Fraser.
As I’m a firm believer that you can never own too many stripey tops, I added a casual Breton top to my wardrobe (I love the pineapple addition!) and this lovely striped top to my work wear wardrobe – perfect with a navy blue pencil skirt or coloured jeans. I was able to go to the outlet store in Brighton – which I would highly recommend, as they have some great offers!
Breton top: £20; white & blue stiped top £28 (reduced in the sale to £15); both Sugarhill Boutique.
While these were only my first purchases from Sugarhill Boutique, I am sure I’ll be back for more – as stripes are essentials for anyone living by the sea! Or anywhere actually.
Key coastal style pieces for April
In addition to featuring a coastal brand, The Coastal Edit will include a round up of other key pieces that I have discovered.
Blue & white striped t-shirt: £5.99; green & white striped t-shirt: £9.99 (no longer on website); beige sweater: £17.99; all Zara. Cargo trousers: £44.95 (now reduced); Gap. Gold boat shoes: £39.50; M&S.
First up are these amazing gold boat shoes from M&S. Spring has finally sprung, which means out with the boots and in with the boat shoes – and these would be a great new addition to any wardrobe, regardless of whether or not you live by the sea.
As it’s getting warmer, I felt the need for a casual pair of trousers – particularly as we’re off to California next month for a road trip, so comfort will be key! I love these cargo trousers (I don’t think I can say pants, I’m British after all) from Gap.
These trousers look great with a t-shirt, so I thought that was a good excuse to pick up a few new ones from Zara (I love their basics), and also this lightweight jumper as it’s only Spring, so evenings on the beach still require a sweater.
I hope you have enjoyed The Coastal Edit. I certainly have, as suddenly my shopping habit is justified – my blog basically needs me to shop.